Konkurencja i konsument · 20.02.1997

Splitfire, Inc.; Analysis to Aid Public Comment

In settlement of alleged violations of federal law prohibiting unfair or deceptive acts or practices and unfair methods of competition, this consent agreement, accepted subject to final Commission approval, would prohibit, among other things, the Northbrook, Illinois-based spark-plug marketer from making deceptive claims about the fuel economy, emissions, horsepower, or cost savings gained from using its ``split electrode'' spark plugs and from misrepresenting the results of tests, studies, or research and of testimonials. The complaint accompanying the consent agreement alleges that Splitfire made false or unsubstantiated economy, efficiency, and improved performance claims for its spark plugs.